‘How does Wayne Homes de-mystify custom home building?’ Here is the three-part answer: we listen; we ask; then we listen again. We know that many of our customers are experienced home owners; and that they want some very specific features in their new, custom home. Our marketing and sales folks... [read more]

I’ve been reflecting on the new friends made and the many conversations that took place during the season of holiday gatherings. It’s interesting to me that as soon as a fellow guest discovered that my passion is custom home building; the intriguing questions began to fly. If you were the... [read more]

What do stock market forecasts, economic predictions and weather projections have in common? They all have too many variables to forecast the future accurately. The same might be said of the homebuilding industry. So if you want to know if this is the right time to build your new home, what should... [read more]

We no longer hear JoAnn McClaskey’s gentle laughter in our hallways and we miss her greatly. Every day for nearly two decades JoAnn was our spark and role model for how to be truly engaged in life…she created value at work, smiles at play, and joy for everyone she touched. And JoAnn touched... [read more]

I went to my bookshelf to get down “Zingerman’s Guide to Giving Great Service” prior to writing this entry and it wasn’t there! AAAghh! Then I remembered…I had recently shared my personal copy with one of our trade partners who had stopped by to say hello. That’s another thing we do... [read more]

We like to read books around here; our shelves are absolutely full of them. And because my mother always said “Books are for sharing”, in the next few blogs I thought I’d share what some of our favorites are, and why. Let’s start with one that every Wayne Homes teammate receives when they... [read more]

Remember ‘Point / Counter-Point?’ I just read an article that asked the question ‘which sells new homes faster:  energy efficiency or design?’  Two highly credible market researchers argued their side of the story and you guessed it, they disagreed on the answer. The first point was made... [read more]

My wife and I went to a cozy Italian restaurant the other day. While waiting for our table, I gazed about and noticed that their ‘family philosophy’ was proudly displayed on the wall behind the cash register. It began: “We are in business because you are our patron, and we know that you have... [read more]

I don’t purchase too many things on the internet. Then again, I don’t shop that often at all…my bride of thirty five years has assumed that responsibility in our ‘marital division of duties’ (very ably, I might add). When I do go shopping, I revert to what I did pre-marriage, and... [read more]